自由容器

Enterprise  Culture


Enterprise culture is gradually formed along with the growth of the enterprise and is recognized by all employees.  The moral and value beliefs, behaviors and ways of the enterprise are an important part of  the enterprise spirit, which needs a long time to emerge and form gradually. The formation of enterprise  culture related to its business, and also related to its social and cultural background, it is gradually accumulated in the process of enterprise management, and through education, guidance and the implant to be deeply rooted in the hearts of the people and to the inheritance and carry forward.

We should build a century-old brand enterprise focused on the inheritance and development of enterprise culture. Haigelei Fine Bone Porcelain CO.,LTD  not only inherits the long and splendid ceramic culture of the Chinese nation for thousands of years, but also carries the aristocratic culture of the west for hundreds of years. It not only absorbs the advanced science and technology and civilization elements of the world, but also basks in the spring rain of China's land reform. Haigeleiers organise the spirit of perseverance and scientific outlook on development, through 20 years of unremitting pursuit and exploration,leading bone porcelain industry to a new height.  Haigelei wants to be the best of industry, the industry leader of bone China, high-quality the goods, beautify  our  life, and seek win-win results.

As a manufacturing enterprise of bone China, Haigelei takes "quality benefits enterprise, brand build industry " as its enterprise objective and fundamental idea based on  its own enterprise and industry characteristics.

Haigelei means high grade in English, which also clearly indicates that: Haigelei Fine Bone Porcelain is  high quality bone China,  the goal is to producing  the  international  level fine bone china  to well-knowned  in the industry .The consumers enjoy quality of life ,at the same time, spread and develop the high quality products and good services of Hagelei., Not only the Haigelei’s brand can expand unceasingly,but also  Haigelei company continue to grow stronger, meatime put bone china industry forward. We will truly achieve the ultimate goal of "making international high-quality products and building a century-old brand"

The marketing strategy of enterprises is carried out according to the following ideas: Developing domestic market and international market; Domestic development towards multi-species, multi-size, multi-decal designs ; Developing composition products and series of products; Spread to north China, Northeast China, East China, South China, Ssouthwest China, Northwest China and even to the whole country; Establishing overseas information networks; Entering the international market; Gradually occupying the high price market and Europe, the United States, Japan high-end market, Expanding emerging markets; Training the Marketing and business person; Strengthening risk management.

Refinement and interpretation of management concepts.Haigelei’s management concepts: -- pay, responsibility, harmony and win-win; Equal opportunity for everyone; Treat each other with sincerity , keep the brand in step with the quality. Talents and careers grow together; Mind and matter are equal.

自由容器

Adhere to the "pay, responsible" enterprise spirit

Create a "harmonious and win-win" market atmosphere

自由容器

SOCIAL PRESENCE

自由容器

STSFF PRESENCE

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